Practical systems, built around how your business actually works.

NLS Business Automation designs and builds digital assistants and automation systems for service businesses, webshops and consultancies.

Why we do this

Many business websites are good at presenting information, but leave the visitor to work out the next step on their own.

We design interactive systems that can answer questions, guide visitors, and help them move towards the right next step — so fewer enquiries are lost to a question that never got answered in time.

What we stand for

The same principles apply to every project we take on, regardless of size.

No off-the-shelf templates

Every project starts with understanding your actual business — not a pre-built answer applied to everyone.

Honest scoping

We're clear about what AI can and can't do for your business, before you commit to anything.

Tested before it meets a customer

Every assistant is tested with realistic questions before it ever goes live.

Support that continues after launch

A system isn't finished at launch — it can be reviewed and updated as your business changes.

The thinking behind NLS

I'm Noémi, the founder of NLS Business Automation. My interest in AI and automation grew out of solving ordinary, practical problems.

One of the first was a simple one: my husband and I kept forgetting to buy raisins, because our shopping list lived on the fridge. So I built a small shared shopping-list app we could both check from our phones — nothing complicated, just something that actually worked.

The app itself wasn't really the point. The pattern was: notice a small, real problem, understand why it keeps happening, then build something simple that solves it.

That same thinking now shapes every NLS project: understand the real problem first, then build only what is genuinely useful. We don't start by asking where AI could be added — we start with what's actually happening in the business.

Who we work with

We work with small and growing businesses — service providers, webshops, consultancies and training providers — where customers need clearer guidance, enquiries are easy to lose, or repetitive manual work is taking up more time than it should.

Want to see how this could work for your business?

Tell us how your business currently works and what you're trying to solve. We'll help you explore what's actually worth automating.

A relaxed, no-pressure conversation about your business and what could realistically be automated.