Not sure where to start?
Do you need a chatbot?
Let's start with the basics — then we'll help you figure out if one's right for your business.
What actually is a chatbot?
A chatbot is a small piece of software that lives on your website and talks to your visitors — answering their questions, in writing, the moment they ask.
Think of it like having someone sitting at the front desk of your business, twenty-four hours a day, who already knows everything about what you do, how much things cost, and how to book. Except it's not a person — it's a programme, and it never needs a break.
When someone visits your website and types a question into the little chat box, the chatbot reads it, understands what they're asking, and replies — instantly, in plain English, using the information you've given it about your business.
Why this matters for a small business
Most small business owners answer the same handful of questions over and over — pricing, availability, how something works. Every one of those questions takes time, and most of them come in outside working hours, when nobody's there to reply.
A chatbot doesn't replace you. It just handles the repetitive part, so the questions that genuinely need your attention get it — and the ones that don't, get answered anyway.
Not all chatbots are the same
There are a few different jobs a chatbot can do, depending on what your business actually needs.
Question answering
Answers the questions people ask most — pricing, hours, how things work — instantly, any time of day. The most common type, and a great place to start.
Booking assistant
Helps visitors check availability and book an appointment or call, without anyone having to manually go back and forth over email.
Product or service finder
Asks a few quick questions and points the visitor toward the right product or service for them — useful for shops or businesses with several options.
Lead follow-up
Captures details from interested visitors and makes sure no enquiry slips through the cracks, even when nobody's available to reply straight away.
One business, several chatbots — working together
It's not one or the other — many businesses use more than one type at once, each doing a different job.
A product finder on the homepage helps a customer figure out which supplement actually suits them, instead of scrolling through dozens of products.
A question-answering bot sits on the FAQ page, handling things like delivery times, return policy, and ingredient questions.
And a lead follow-up bot quietly captures the details of anyone who seemed interested but didn't buy — so a real person can follow up later instead of losing the sale entirely.
Three different jobs, three small tools, one smoother experience for every visitor.
So — is this something your business needs?
Take our quick quiz below. A few short questions, and you'll know exactly where you stand.
Thank you! 🎉
We've received your details and will be in touch shortly to find a time that works for you.